Duncan Cunningham is the External Affairs Director for Philip Morris Limited (PML), the UK and Ireland affiliate of Philip Morris International. With extensive experience in government affairs, regulatory strategy, and stakeholder engagement, Duncan plays a key role in advancing harm reduction policies to support the UK’s transition to a smoke-free future.

At PML, Duncan works closely with government, industry, and media to drive awareness of less harmful alternatives to smoking and to support policies that encourage innovation in tobacco harm reduction. His expertise in navigating complex political and regulatory landscapes positions him as a leading voice in the conversation around the future of the industry.